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Gamification: tips & resources to get started

Gamification (or gameful design) is a very recent concept that defines the use of game mechanisms and game techniques into a non-game contexts.
It is closely bound to the psychology of motivation and it aims to influence our behaviors in order to build more satisfactory outcomes.

Being a motivational tool, it can also be used in a manipulative way and therefore, it must raise some ethical questions!

To understand what we can do with gamification, I would recommend approaching it thoughtfully and from several angles:

  • Game Design
  • Serious Gaming
  • Psychology
  • Human resources
  • User Interface Design
  • Marketing

BOOKS
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Game design
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Jesse Schell – The Art of Game design, The book of Lenses – official website – Probably the best book to read when getting started with Game Design and Gamification!
Raph Koster – Theroy of Fun – official website – Funny and has nice illustrations.
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Augmented Reality Games – Serious Games
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Jane McGonigal – Reality is Broken – official website – Inspirational, but too many “super” and “extraordinary” for me… Evangelists tend to turn me off, but it very personal.
Karl M. Kapp – The Gamification of Learning and Instruction: Game-based Methods and Strategies for Training and Education – You can download a free sample chapter from astd.org.
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Psychology:
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Drive: The Surprise Truth about What Motivates Us – official website – A lot of great examples. Give new insights on how work and education can be more engaging and rewarding.
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Marketing / User Interface Design:
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Gabe Zichermann: Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps

VIDEOS
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Smart Gamification: Designing the Player Journey – Amy Jo KIM
The Pleasure Revolution: Why Games Will Lead the Way – Jesse Schell
Meaningful Play: Getting Gamification Right – Sebastian Deterding
Gabe Zichermann: How games make kids smarter
Dan Pink: The puzzle of motivation
Education Gamification Means No Child Left Behind: Tim Vandenberg
Fun is the Future – Gabe Zichermann
Driving User Behavior with Game Dynamics – Rajat Paharia
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ONLINE COURSE
Coursera Gamification

LINKS
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Experts
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Kevin Werbach – Twitter | website
Sebastian Deterding – Twitter | website
Mario Herger – Twitter | Online Workshop Enterprise Gamification
Gabe Zichermann – Twitter | website
Jane McGonigal – Twitter | website
Amy Jo Kim – Twitter | website
Jesse Schell – Twitter | website

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Others
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Gamification Research
Gamification
Innovation games
Future of game-based learning
Games and Impact
GameStorming

PERSONAL NOTE

For me, the radical changes brought by the rapid improvement of medias during the past 2 decades also transformed deeply our expectations, our abilities and our overall satisfaction. The emergence of Gamification seems to participate to the urge of improving our ways of living, working, educating, interacting with others…
It brings a couple of bricks for building a better framework in order to keep people engaged with their lives, with a sense of progression toward a better future.

WANT MORE?

I am currently working on 4 lectures which summarize the different perspectives explained into the resources above, and I am looking for presenting my work. Contact me if you would like to host one of them

  • Introduction to gamification
  • Game design principles
  • Games and education
  • Games for good

8 Comments

    Thanks for sharing, very interesting stuff !

  • You are welcome :)

  • Thanks for post.
    Please correct name to Jesse Schell.

    Can’t wait to read your lectures!

  • Thank you for spotting the typo. I corrected it.

  • Awesome list to kickstart! Thanks Val!

  • Glad you enjoy it! :)

  • Thanks for including my book “The Gamification of Learning and Instruction” I think there are so many ways in which game elements, game thinking and even, to some extent, game mechanics can influence learning, behavior and business processes. I too am looking forward to reviewing your four lectures. I think the more people that really understand gamification and what it can do, the better.

  • Thank you for your feedback! Its great :)

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